master's thesis
Health tourism and (Istrian) termal resort

Zvjezdana Ahmedi (2015)
University of Pula
Faculty of economics and tourism "Dr. Mijo Mirković"
Metadata
TitleZdravstveni turizam i (Istarske) toplice
AuthorZvjezdana Ahmedi
Mentor(s)Fulvio Šuran (thesis advisor)
Abstract
Predmet ovog diplomskog rada je zdravstveni turizam s posebnim osvrtom na Istarske toplice. Najveća prednost Istarskih toplica jest u činjenici da su one jedine toplice u Istarskoj županiji, koja bilježi najveće uspjehe i prihode u turizmu. Blizina emitivnih zemalja, razvijeni cestovni i drugi promet, jedinstveni krajolik samo su neki od turističkih obilježja zbog kojih se izdvajaju od ostalih. Provodilo se istraživanje s ciljem utvrđivanja tipologije gostiju Istarskih toplica s jedne strane, te utvrđivanja zadovoljstva ponudom od strane zaposlenika kao pružatelja usluga te od strane gostiju kao korisnika usluga. Rezultati su pokazali zanimljive činjenice o potrebi unaprjeđivanja toplica u smislu proširenja turističke ponude, kao i apliciranje projekata za dobivanje novaca iz EU fondova, ulaganje u novu opremu te u smještajne kapacitete.
Parallel title (English)Health tourism and (Istrian) termal resort
Committee MembersMaja Ružić Baf
Fulvio Šuran
Andrea Debeljuh
GranterUniversity of Pula
Lower level organizational unitsFaculty of economics and tourism "Dr. Mijo Mirković"
PlacePula
StateCroatia
Scientific field, discipline, subdisciplineSOCIAL SCIENCES
Economics
Trade and Tourism
Study programme typeuniversity
Study levelgraduate
Study programmeCulture and Tourism
Academic title abbreviationmag.turism.cult.
Genremaster's thesis
Language Croatian
Defense date2015-09-30
Parallel abstract (English)
The subject of this thesis work is medical tourism, with special emphasis on the Health resort Istarske toplice. The biggest advantage of this thermal resort is the fact that it is the only thermal resort in Istria County, a county that records greatest success and revenue in Croatian tourism. Proximity to other European countries, developed road and air connections as well as the unique landscape are just some of the tourist features that make Istarske toplice stand out from competitors. On the one hand, research was conducted to determine the typology of the guests while on the other hand, the goal of the research was the determination of the tourist offer satisfaction by the guests as service users and by the employees as service providers. The results showed interesting facts about the need to improve spas in terms of expanding tourism offer, as well as applying for projects to withdraw the investment capital from EU funds, investing in new equipment and in accommodation facilities.
Parallel keywords (Croatian)Istarske toplice zdravstveni turizam istraživanje i rezultati istraživanja
Resource typetext
Access conditionOpen access
Terms of usehttp://rightsstatements.org/vocab/InC/1.0/
URN:NBNhttps://urn.nsk.hr/urn:nbn:hr:137:883739
CommitterBarbara Dušan