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undergraduate thesis
Suvremeni modeli e-poslovanja
2024. urn:nbn:hr:137:096738
Maraković, Zrinka Lucija
University of Pula
Faculty of economics and tourism "Dr. Mijo Mirković"

Cite this document

Maraković, Z. L. (2024). Suvremeni modeli e-poslovanja (Undergraduate thesis). Pula: University of Pula. Retrieved from https://urn.nsk.hr/urn:nbn:hr:137:096738

Maraković, Zrinka Lucija. "Suvremeni modeli e-poslovanja." Undergraduate thesis, University of Pula, 2024. https://urn.nsk.hr/urn:nbn:hr:137:096738

Maraković, Zrinka Lucija. "Suvremeni modeli e-poslovanja." Undergraduate thesis, University of Pula, 2024. https://urn.nsk.hr/urn:nbn:hr:137:096738

Maraković, Z. L. (2024). 'Suvremeni modeli e-poslovanja', Undergraduate thesis, University of Pula, accessed 03 October 2024, https://urn.nsk.hr/urn:nbn:hr:137:096738

Maraković ZL. Suvremeni modeli e-poslovanja [Undergraduate thesis]. Pula: University of Pula; 2024 [cited 2024 October 03] Available at: https://urn.nsk.hr/urn:nbn:hr:137:096738

Z. L. Maraković, "Suvremeni modeli e-poslovanja", Undergraduate thesis, University of Pula, Pula, 2024. Available at: https://urn.nsk.hr/urn:nbn:hr:137:096738

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Metadata
TitleSuvremeni modeli e-poslovanja
Title (english)Modern e-business models
AuthorZrinka Lucija Maraković
MentorErik Ružić (mentor)
Committee memberDragan Benazić (predsjednik povjerenstva)
Committee memberErik Ružić (član povjerenstva)
Committee memberDanijela Križman (član povjerenstva)
GranterUniversity of Pula
(Faculty of economics and tourism "Dr. Mijo Mirković")
Pula
Defense date and country2024-09-17, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Marketing
Abstract
Ovim radom se opisuje elektroničko poslovanje, okruženje u kojem se nalazi, koji su mu dobavljači, klijenti, posrednici; vrste suvremenih modela e-poslovanja i o ulozi digitalne transformacije marketinga. Razvojem i analizom poslovnih modela tvrtkama pomažu da utvrde gdje i na koji način mogu ostvariti profit. Uvođenjem e-poslovanja donosi velike koristi osobama koje su uključene u takvu vrstu poslovanja. Primjene e poslovanja u prodaji, distribuciji, bankarstvu. Najviše koristi koje kupac može dobiti korištenjem e-poslovanja je ušteda na novcu i vremenu. Korištenje Interneta postalo je neophodno da bi ostali na tržištu, jer se predviđa da će se u budućnosti sva kupovina obavljati putem elektroničke mreže. Nova e-poslovanja u nastajanju nisu ograničena veličinom, vrstom, tehnologijom, imovinom ili infrastrukturom. Očekivanja kupaca i dobavljača također rastu. Organizacije shvaćaju prednosti e-poslovanja i potpuno integriraju vlastiti poslovni ciklus kroz Internetske tehnologije koristeći prodaju proizvoda sa transakcijama provođenim u realnom vremenu.
Abstract (english)
This work describes e-business, the environment in which it is located, who are its suppliers, clients, intermediaries; types of modern e-business models and the role of digital marketing transformation. By developing and analyzing business models, they help companies determine where and how they can make a profit. The introduction of e-business brings great benefits to people who are involved in this type of business. Business applications in sales, distribution, banking. The biggest benefit that a customer can get by using e-business is saving money and time. The use of the Internet has become necessary to stay on the market, because it is predicted that in the future all purchases will be made via an electronic network.New emerging e-businesses are not limited by size, type, technology, assets or infrastructure. Customer and supplier expectations are also rising. Organizations are realizing the benefits of e-business and fully integrating their business cycle through Internet technologies using product sales with real-time transactions.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:137:096738
Study programmeTitle: Business Economics; Finance, Economics, Financial Management, Management and Entrepreneurship, Marketing Management, Business Informatics, Tourism; specializations in: Finance, Accounting and Auditing, Marketing Management, Management and Entrepreneurship, Tourism, Business Informatics, Financial Management, Informatics Management
Course: Marketing Management
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2024-09-20 16:19:53