At the beginning of the seventies of the last century, the concept of the destination we are considering today is beginning to develop. Development of the concept of destination has also begun research related to tourism, especially those related to the flows between the emitting and receptive areas. The destination has become increasingly similar to the tourist location, zone, region, country, group of countries, and even the continent. Tourism as one of the most massive, most dynamic and most complex socio-economic aspects of modern society is an extremely complex economic system of different economic sectors and activities of all sectors of the national economy. For many years now, multidisciplinary is seen as a specific phenomenon of interaction between economic, social and cultural factors, which in the long term links private interests to the interests of public institutions, focusing equally on the welfare of people traveling as well as on those people and communities and the natural, social and cultural wealth and heritage for which it is visited. Tourism, as an extremely powerful generator of general economic growth and development, requires a high degree of fragmentation and dispersion precisely because of its complex structure and complex approach.Tourism promoters actually mean the economic advancement of destination and branding destinations based on innovations, investments, partnerships, market trends and diversification of offer. This paper explains the implementation of tourist promotors and emphasizes their extremely important interpretation in tourist destinations for the promotion of tourism and tourist offer. The necessity to take into account all components is the result of research the literature and the follow-up of trends by the author from the aspect of the movement of tourist offers on the domestic tourism market. Furthermore, the paper lists the promotors of tourism that are necessary for the development of tourism and tourist offer in the destination. Promotors are described and for each one of them are listed roles that have importance for the development of tourism.