History has had a big impact on how we see Istria and its population today. Throughout history, Istria has been home to many peoples and cultures that have left a rich cultural heritage. Today, Istria County is one of the most important tourist destinations in Croatia. The county is divided into Blue (coastal) and Green (central) Istria. Blue Istria abounds in a large number of hotels and other establishments, with a wide range of sports, cultural, entertainment and social events and facilities. It is the busiest part of the county during the summer season. Green Istria abounds in beautiful nature and preserved scenery suitable for everyone who wants peace and rest. The peninsula is rich in gastronomy and has many fine restaurants. It is impossible to imagine Istria without its historical heritage, especially the Pula Amphitheater, the Euphrasian Basilica, the Temple of Augustus and many others. The peninsula can be visited all year round due to its rich tourist offer. While summer is reserved for sea lovers, autumn and spring offer less crowds and are perfect for amateur and professional athletes, and enjoy nature and peace. The destination is perceived as one of the safest destinations in Europe, contributing to guest arrivals. One of the major problems of tourism today are wars, political instabilities of certain countries and territories, and terrorism that has hurt many turisticly developed countries. Therefore, it is of great importance to keep the destination out of these instability factors and increase the level of security so that this does not happen. In addition to being safe, the County of Istria is also recognized as a destination that invests every year in capacity and supply to secure a position in the tourism market. One of the factors that greatly influence this is membership of the European Union and the use of European funds. With all this in mind, Istria County is a destination that will keep a desirable position in the tourism market.